Otoño Collective is a fictional incubator program based in Sevilla, Spain. As one of the upcoming tech cities in Europe, I concepted a live-work establishment that would appeal to the modern entrepreneur looking for mentorship and guidance. Seeking support and capital from VC’s can be a daunting task, so I wanted to make the process more approachable in its narrative. To convey that, I needed my designs to be visually simple, yet inviting in presentation.
These are the floor-plans for Casa Molina. Both floors are developed to furnish homely amenities, and a comfortable workspace together. It provides the space to house the mentor-in-residence, and 3-4 other guests. It was essential for me to utilise the rooms consciously, as very often to live in the place you work (as much as it is temporarily), all can feel quite confined. To help add comfort to Casa Molina, the addition of open seating arrangements, a top-deck balcony, and a common room were included.
As I was researching what the process was like for other incubator programs, I found their forms to be quite complicated and hectic. I wanted to reconstruct it into a more straightforward experience without condensing everything into a single page.
While online forms grow to be the popular choice, it seems like paper is resurging as an application medium. There has always been something personal about filling in a physical copy, but to stamp and look for an envelope to fill after can be a hassle. This is why the brochure folio is reversible and turns into a self-enclosing folder for the application forms. Postage is included, with the address filled out in the front-- so that really just leaves sending it out!